My view

Palm Coast is growing — fast. Here's what it means for you.

Home prices are up $140,000 in four years, while 1/3 of jobs remain in tourism and retail.


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  • | 2:00 p.m. March 6, 2024
Flagler County is one of the fastest growing counties in Florida. Image supplied by the Palm Coast-Flagler Regional Chamber of Commerce
Flagler County is one of the fastest growing counties in Florida. Image supplied by the Palm Coast-Flagler Regional Chamber of Commerce
  • Palm Coast Observer
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Editor's Note: Greg Blose is the president and CEO of the Palm Coast-Flagler Regional Chamber of Commerce.

Flagler County is standing at an important crossroads on many fronts. From the need to diversify our economy, to investing in infrastructure and the rising cost of housing, it’s now more important than ever to recognize where we are as a community. 

Beginning with population growth, here are the facts: 

  • Over the past 10 years, Flagler County has been the 8th fastest growing county, by percentage, in Florida (28.7% population increase).
  • Over the next 10 years, Flagler County is expected to grow at a similar rate.
  • Between 2020 and 2030, Flagler County’s population of residents aged 65 years and older is expected to increase by 12,000 total residents.

Simply put, population growth has been happening for years (decades even) and will continue for the foreseeable future. 

The Palm Coast-Flagler Regional Chamber of Commerce was created, in part, to work collectively build a better economy, create a more prosperous future for our residents and businesses, all while maintaining our region’s high quality of life. 

The chamber believes we can seize upon the opportunities provided by a growing community. However, investments must be made. 

The growth of the 65+ age demographic indicates investments must be made in local health care services, for example. Investments, such as AdventHealth’s Palm Coast Parkway hospital, have been made in our region. The result has been an additional 1,000 local health care jobs have been added in Flagler since 2019. These high skill, high wage health care jobs pay the type of salary that result in residents being able to afford to live in our community. 

Historically, Flagler County’s economy is built on tourism. Today, tourism and retail jobs make up 1/3 of all jobs in our community. Both the tourism and retail industry rely on people spending money. And when people don’t feel good about spending money, or simply don’t have money to spend, our local economy suffers significantly. Tourism will always be a strong part of our economy; however, we need to focus on increasing employment in industries that offer higher wages so our local workers can afford to live locally. Tourism and retail jobs offer among the lowest wages of any local industry sector.

Speaking of living locally, the median price of a single-family home in Flagler County has increased by $140,000 in just the past four years. Thanks to Internal Revenue Service and moving van company data, we know residents that move from out of state bring significant wealth with them. From 2020-2021, Florida led the nation in net income migration. During that time, new residents brought to Florida $39.2 billion of wealth. Led by residents from New York ($9.8 billion), Illinois ($3.9 billion), New Jersey ($3.8 billion) and California ($3.5 billion), new residents are extremely important to our local economy. Here’s why:

  • Approximately 90% of local government ad valorem property tax collections come from residential properties.
  • Existing residents’ taxes are capped at a 3% increase each year.
  • New residents, typically pay the full tax amount on their property upon purchase. 

Because of state law, after a resident has lived in Florida for several years, their capped taxes result in them not paying their fair share of the local tax burden. This is, in part, why new residents are needed. More important, this is why new businesses and investments in our community are needed. After all, commercial properties do not have a tax cap, like residential property. Otherwise, the only way for local governments to gain more revenue is to consider property tax and fee increases. 

Infrastructure, and many other public costs, are going up much faster than the 3% tax increase we pay per year as existing residents. 

So, what does all this mean? 

Our community is changing and growing. We know and can track how it’s changing and growing. If we fail to better position our economy and local governments for the future, our region will continue down a dangerous path that ignores the realities of what’s happening around us. The chamber believes the path to prosperity in our region is better achieved through partnership, planning, strengthening education and investing in our infrastructure. 


Send letters to the editor to [email protected].

 

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