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Ormond Beach Observer Monday, Mar. 9, 2020 4 months ago

Margaritaville hopes to expand

Also: Another retail center planned near LPGA
by: Wayne Grant Real Estate Editor

Latitude Margaritaville could grow larger if a landowner is successful in getting land to the east rezoned and approved for development by Daytona Beach.

As part of the process, residents of Latitude Margaritaville got to hear about the possible addition to their community at a neighborhood meeting March 7 at the Holiday Inn on Automall Circle.

Plans call for the adult community to be expanded into now vacant, undeveloped land to the east. The meeting was held by Cobb Cole, which is representing the property owners, T.J. Cloar III and GDA Investments LLLP. Cobb Cole and the owners are seeking a rezoning to a Planned Development. Minto Group, owner of Margaritaville, has a contract to purchase the property contingent upon development approval.

Dennis Church, of Margaritaville, told the audience at the meeting there would be 500 units, half single-family and half townhomes or villas. This would be in addition to the 3,400 homes previously approved for Latitude Margaritaville. So far, Minto has closed on 700 homes.

“I hope you look forward to this as getting new neighbors,” Church told the audience.

Asked about added traffic from the 500 new units on their streets, traffic engineer Matthew West said traffic and needed new infrastructure would be analyzed.

“We’re at the conceptual stage,” Church said.

The representatives said the housing should be more desirable in that location than apartments or a commercial development, saying something will likely be built there someday. 

Several attendees said there should be a different route for construction traffic to the proposed site, such as directly from Tymber Creek Road, as opposed to traveling through the neighborhood. Some said they already have construction traffic to phases being built. 

Bob Merrell, attorney for Cobb Cole, said they have heard their concerns and will look into other possible routes.  

There will more public hearings as the development goes though the approval process.

A 200-foot setback would be required from the Tomoka River. Parts of the area would require fill to raise above flood plain.


More shopping on the way


“Retail Coming Soon,” declares a sign at the southeast corner of Williamson Boulevard and LPGA Boulevard. Construction equipment can be seen beginning work in the area.

The website for Unicorp National Developments Inc., listed on the sign, states South Williamson Shops is located in “one of the top 25 fastest growing metro areas in the country.” On their site map, the company shows a Goodwill, ABC Liquor, Burger King, Extra Space Storage and AT&T.

The development continues the growth of retail in the area. Tomoka Town Center and Tanger Outlets opened in the past few years. Sam’s Club opened last year and a Buc-ee’s is planned.

Housing also continues to expand. The Lattitude Margaritaville and ICI Homes Mosaic communities are building new homes, joining the established LPGA International community. Several apartment buildings have been built or are under construction.

In December, an Orlando company, Avalon Park Group announced plans for a community on State Road 40, north of the LPGA corridor, that could have as many as 10,000 residents. The company is working on site plan approval with the city of Daytona Beach. This neighborhood would have access to the LPGA/Williamson area by Interstate 95, Williamson Boulevard or Tymber Creek Road if it is ever extended to State Road 40.


Organ donorship encouraged


AdventHealth Daytona Beach and AdventHealth DeLand have earned national recognition for their efforts to increase organ, eye and tissue donor registrations, through the Workplace Partnership for Life hospital organ donation campaign. The WPFL is a national initiative that challenges healthcare organizations to educate staff and the public about the need for donations.



Weight-loss program offered


U.S. News & World Report has ranked a program created by Health Management Resources and offered by Halifax Health - Lighter Lifestyles as the No. 1 Best Fast Weight-Loss Diet for 2020. This marks the fifth consecutive year that HMR’s diet and lifestyle-change program has held the first-place position.

Halifax Health - Lighter Lifestyles is located on the third floor of the 201 Building on the campus of Halifax Health Medical Center of Daytona Beach, 201 North Clyde Morris Blvd. Call 386-425-4031 or visit




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